Falling for the Okie Doke

Falling for the okie doke? Don’t believe the hype!

The okie doke is a scam or a fraud; believing one thing when the truth is something different.  When it comes to hair and beauty products the okie doke is served up so often it is hard to tell when you are being sold a bill of goods.  Luckily Haley is here to help you weed through the foolishness.

Today I am going to pick on a new product I saw while shopping at CVS called Agadir Argan Oil Hair Treatment, $23.99.  Argan oil has been touted for years as an amazing oil for the hair and skin (it is) and it has garnered a nice name for itself with a hefty price tag to go with it.  Argan oil is actually pretty scarce which is why it is so pricey.  However because it is so pricey it is rare to find an actual bottle of Argan oil, instead you normally find a mixture which includes Argan oil.  And now I offer up to you Exhibits A and B.
Agadir Argan Oil Hair Treatment 1From the looks of this front bottle (don’t mind the anti-theft sticker) this looks to be a legit hair treatment.  It is contained within an amber colored bottle which is important for oils as they are broken down when exposed to direct light. However when you turn it over and read the ingredients…
Agadir Argan Oil Hair Treatment  2you can see for yourself that this is just a doctored bottle of five different silicones with Argan oil and fragrance.  Now this is not a post to shade silicone.  Silicone is often used in hair care products to lubricate, seal and protect the hair.  Many naturals opt not to use silicones because they create a barrier on the hair and you need a sulfate shampoo to remove them (Yes, I know there are water soluble sulfates but these aren’t) and sulfate shampoos tend to be rough and strip the hair making it dry.

All I am saying is I want to educate you so you know as a consumer what you are buying and how to use it in your hair care regimen.  I would use this product if I was going to blowdry or flat iron my hair, if I wanted to create a nice seal to keep my hair from frizzing in excess humidity or to give the hair a smooth shiny appearance.  However I would also know to use a good clarifying shampoo to make sure the silicone is removed during the cleansing process and I would follow up with a nice rich deep conditioner to balance the moisture from the harsh shampoo.

Now you know, and knowing is half the battle :)


12 thoughts on “Falling for the Okie Doke

  1. First I love the title of this!! Second this is great info, I am trying to teach my daughter’s to read labels before buying stuff. Thanks

  2. Yea, I’ve noticed this as well. Places that sell it in its pure form tend to be wholesellers that aren’t trying to make a lot of money from cheap ingredients. Even though its not a cheap oil I would not buy things like this because its a waste of money.

  3. And they have the nerve to be charging $25 to make it seem legit lol

    Funny you would post this…I just taped a video review about a product with almost these exact same ingredients. Looks like everyone is trying to jump on the bandwagon these days.

  4. Love the title you chose for this post. There are so many “fraudulent” personal care items for sale in beauty supply stores whose intention is to trap us with the terms “organic” and “all natural” on their brightly colored labels and containers that resemble authentic products. What’s truly sad is that many naturalistas do not realize that you can usually buy the real thing for much less. I have actually purchased a 16oz bottle of organic argan oil at a natural food coop for a few dollars less than they are selling this fake product for. Until the FDA poses more stringent guidelines regarding product labeling (like the European Union), we have to be steadfast in reading and understanding the ingredients on our personal care product labels. My girls now read labels as a matter of habit – even for products that they have previously purchased as manufacturers will change formulas and neglect to notify their loyal customers – as was the case for Carol’s Daughter who began with a truly decadent, all natural, good for you ingredients product line and slowly crept in synthetics / chemicals as replacements along with price increases to support her use of cheaper raw materials.

  5. Lots of bandwagons out here, I had jumped on some but I’m back to using my leave-ins, grease used on damp hair and gel with stellar results. This is what I used back in the day on my natural hair and it still works. I have fine hair so I don’t grease my scalp, works like a charm!!!

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